Bonjour India, much talked about event, an initiative of Institute Francais India saw its Mumbai – Maharashtra launch at Sofitel Mumbai hotel on 22nd November with much fanfare. His Excellency Alexandre Ziegler, The Ambassador of France to India alongwith Dr. Bertrand de Hartingh – Counselor for Cooperation and Cultural Affairs gave detailed presentation to Mumbai media. Yves Perrin Consul General of France in Mumbai and other partners were also present.
The third edition of Bonjour India 2017-18 is a four-month-long mega journey from corner to corner in India that will celebrate Indo-French partnership. It will shape the next decade of human exchange between the two countries. It seeks to establish an exhilarating platform for showcasing the various facets of Indian and French contemporary creation. The event will also provide a platform for partnerships across the themes of Smart Citizen, High Mobility, Go Green and will showcase concerts, literary meetings, film festivals, debates, conferences and food festivals.
The fest will cover will cover 33 Indian cities 100 projects and 300 events. The festival was launched as a hall mark of Indo-French diplomacy, which was followed by Namaste France, the festival of India in France. Bonjour India was launched in 2009, travelling across India to offer a series of events around ideas, science and art.
Second edition of Bonjour India was held in 2013 which encouraged Indo-French collaboration and co-productions attracting a considerable audience within the span of three months. The current third edition 2017/18 will serve as a platform for the incubation of dreams, ideas and projects bringing together the best talent between the two countries for an open platform for dialogue and collaborations.
It may be noted that Indian Council of Cultural Relation (ICCR) is a partner in promoting the Bonjour India festival but it is a sad part that not even a single official from ICCR attended Mumbai launch. It shows lacklusture attitude of Indian Officials who are least bothered to be a part of mega event. What kind of message ICCR is trying to give to the developed nation?
Alexandre Ziegler, The Ambassador of France to India speaking to Mumbai Messenger said “Bonjour India is a key event of the historical Indo-French relations of friendship and trust. The third edition will focus on partnership, innovation and creativity, and is oriented towards the youth. The efforts we make to address common challenges facing humanity must be done collectively.It has grown in scope and exchanges over the last many decades in an increasingly interconnected and interdependent world. It takes a lot of time to conceptualise this kind of mega event but we are sure to take this event to next level”.
He also said “Bonjour India is a global event and it will be publicised across the globe which would make our friendship tie strengthen and visible to all. We are happy that so many leading companies from India and France is have come forward to be a part of the festival. We are thankful to our entire partners to support us. We are thankful to Sofitel hotel, part of Accor hotel for supporting us in holding meeting here”.
Biswajit Chakroborty, General Manager Sofitel Mumbai BKC hotel said “Accor group and Sofitel Mumbai BKC is proudly associated with Bonjour India event. The Accor group is celebrating Golden Juibilee year 1967 – 2017. The group will support their events and we are happy that Accor group is expanding its wing not only in India but all over the world”.
Author: Sitaram Mewati
Award winning journalist