By Mewati Sitaram
In a bid to consolidate its position as one of the leading international hotel groups in India, Accor is gearing up for a series of strategic hotel announcements in 2024, following a successful year in 2023. The year 2023 proved to be a landmark for Accor in India, marked by the signing of eleven strategic hotels and the inauguration of six key properties across the country. Notable signings included renowned names such as Fairmont Agra, Pullman Amritsar, Novotel Bengaluru Airport Varun, Grand Mercure Jaipur Kukas, and ibis Styles Bengaluru Airport Varun. These signings not only underscored Accor’s commitment to catering to diverse traveller preferences but also bolstered its Indian portfolio by nearly 1,000 rooms.
Currently operating 61 hotels across a spectrum of iconic brands like Raffles, Fairmont, Sofitel, Pullman, Grand Mercure, Novotel, Mercure, ibis, and ibis Styles, Accor has been a key player in shaping India’s hospitality landscape. The group’s unwavering commitment to innovation and excellence has been instrumental in its growth trajectory.
ibis Styles Mysuru
Looking ahead to 2024, Accor is set to open six hotels in the premium, midscale, and economy segments, along with three luxury and lifestyle properties, thereby enriching its diverse portfolio further. In the luxury segment, the much-anticipated opening of Raffles Jaipur in the second quarter of 2024 promises to redefine grandeur and opulence in the heart of Rajasthan’s largest city.
For discerning travelers seeking a harmonious blend of comfort and cultural connections, the opening of Grand Mercure Goa Candolim in the second quarter of 2024 will be a noteworthy addition in the premium sector. Meanwhile, Mercure Chandigarh and ibis Styles Mysuru, slated to open in 2024, reaffirm Accor’s commitment to offering quality and affordable accommodation options.
The third quarter of 2024 will witness the expansion of Accor’s Novotel brand to key cities with the openings of Novotel Goa Panjim, Novotel New Delhi City Centre, and Novotel Bhubaneswar.
Sébastien Bazin, Chairman & CEO of Accor, expressed his confidence in India’s potential, stating, “India holds a strong place in Accor’s global vision, embodying not just a market, but a place of opportunity and growth. We, at Accor, are resolute in our commitment to this dynamic and rapidly changing nation, where every hotel opening and signing stands as a testament to our unwavering dedication and desire to help positively shape a prosperous future for the country.”
Accor’s ambitious plans for 2024 reflect its commitment to shaping India’s vibrant hospitality landscape, offering not just accommodation but meaningful experiences that cater to both business and leisure travellers. With excitement brimming, Accor stands poised to leave an indelible mark on India’s hospitality industry.
Editor in Chief : Mewati SItaram
