By Sitaram Mewati
Marketing stalwart Anubhav Lal has joined Sayaji Hotels Ltd as Director of Marketing (Corporate), further strengthening the company’s leadership team as it continues to expand its brand presence and growth strategy across markets.
With more than 18 years of experience spanning hospitality, luxury automotive, art auctions and digital-led businesses, Lal brings extensive expertise in brand building, integrated marketing and strategic communications.
In his new role, he will lead the corporate marketing function for Sayaji Hotels, focusing on brand strategy, market positioning and integrated communication initiatives across the group’s hospitality portfolio. He will also play a significant role in shaping the brand narrative for the company’s next phase of expansion, including its growing portfolio of experience-led hospitality offerings.
Prior to joining Sayaji Hotels, Lal was associated with Porsche Centre Mumbai as Marketing Manager, where he handled marketing and customer relationship management initiatives across on-ground and digital campaigns. Before that, he worked with AstaGuru Auction House, leading brand development and digital transformation initiatives for the company.
Lal also served with Hilton as Cluster Director of Marketing and Communications, where he managed multi-property campaigns and pre-opening strategies. During his tenure at Hilton Mumbai International Airport, he led integrated marketing campaigns and developed strategic partnerships aimed at enhancing brand visibility and customer engagement.
Earlier in his career, Lal worked with Cleartrip as Assistant Manager – Revenue and Marketing, overseeing marketing strategy and performance for the hotel division. He began his professional journey with Grand Hyatt Mumbai, where he built a strong foundation in sales and marketing within the hospitality sector.
The appointment comes as Sayaji Hotels continues to strengthen its positioning in India’s hospitality industry through brand-led growth and expanded guest experiences.
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